Marketing idea

January 26, 2007 at 8:37 pm Leave a comment

If I ever have to create an cutting edge new character to save a flagging enterprise, like PeopleSoft or whatever, I would focus on appealing to young people. I would make my character be named “Attidude.” It would be a guy who had witty rejoinders for EVERYTHING! Plus, he would be really hep like Chester Cheetah or that new Kool Aid guy who wears pants.


Entry filed under: behavioral modification, boring, proof of concept.

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